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Blog // Connect Puerto Rico

Going Car Shopping? Use QR Codes to Kick the Tires

By Wil Payton

When buying a car, today’s consumers like to browse and research when it fits their busy schedules. They can pass on the face-to-face selling techniques; they just want the facts, and dealers are using QR (Quick Response) codes to provide a tool to leverage that interest and promote sales. Originally designed for industrial uses, QR codes have become common in consumer advertising. Users with a QR-code scanner installed on their smartphone can scan the code to convert it to a URL directing the smartphone's browser to the website of a company, store, or product associated with that code providing specific information. Below is an excerpt from...

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Subsidized High-Speed Internet Service Launched In Puerto Rico

By Wil Payton

Claro Puerto Rico has launched a subsidized broadband Internet service for low-income customers as a participant in a pilot program initiated by the Federal Communications Commission last year. The FCC established the Broadband Adoption Lifeline Pilot Program with the goal of providing broadband Internet to households that lack the service.  Claro received $2.5 million under the program to address the affordability challenges that perpetuate the digital divide in Puerto Rico. Below is an excerpt from a News Is My Business article chronicling developments in the launch: In December 2012, the FCC announced it had included three Puerto...

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